From Zero to One: First Steps in Modern Retailing

Many conversations about Modern Retailing focus on the theory of modularity and phased transitions. This roundtable centers on practice: what’s actually been achieved, where measurable value is already being unlocked, and most importantly, what the very first steps look like. We’ll discuss how to go from zero to one with confidence, which milestones deliver the biggest early wins, and how to show progress even in hybrid environments. Together, we’ll explore the difference between planning for transformation and delivering it—sharing what’s worked, what hasn’t, and what’s next.