

Modern Retailing in Action: Real Lessons from NDC Trailblazers
Grand Hall - TRACK ONE
Airline Case Study
Information
Join Accelya’s Tye with Puck Voorneveld, Senior Director Distribution & Payment Transformation, Lufthansa Group, and George Bryan, former distribution executive for a dynamic firechat. Together, they’ll share first-hand insights on what it really takes to move NDC from promise to production, covering adoption milestones, servicing breakthroughs, and the path to 100% Offers & Orders. Expect sharp lessons, quick takes, and candid reflections from two of the industry’s most advanced NDC pioneers.






